Heineken

TECHNICAL SERVICE — HEINEKEN

“We simply park freely on the pavement, in front of the door”

In Amsterdam’s Red Light District, Heineken technicians are cleaning beer systems and boilers at cafés. With the Fulpra Triple, the team can park freely on the pavement, right outside the door of each café.

In Amsterdam’s Red Light District, Heineken technicians are hosing down the kettles and beer-serving equipment in the cafés. A delivery van can barely get in here, nor can a delivery microcar. With the Fulpra Triple, the team drives effortlessly into Amsterdam’s busiest city centre, with all their equipment on board.

The challenge

  • De Wallen are one of Amsterdam's busiest and narrowest inner-city areas.
  • Delivery vans and moped cars do not or hardly get in.
  • Even parking at each café is essential to be able to clean boilers.
  • Cleaning materials for beer installations must still be taken along

The solution

The Fulpra Triple can get anywhere in the Red Light District, even where a delivery van or moped cannot. The team stops briefly at each pub to hose down the kettles and beer systems, with all the necessary equipment safely on board.

Results

100%
access to cafes in the Red Light District
0
suitable alternatives to the e-bike
0
CO2 emissions per journey

With the Fulpra Triple, Heineken reaches every pub in the Red Light District and parks freely on the pavement, right outside the door. Parking briefly outside the door makes it possible to hose down the kegs on the spot, without any delay.

Recognisable for a similar company, like technical service companies for the hospitality industry (tap installations, refrigeration)? Calculate your savings or request a test drive.

“We just park freely on the pavement, in front of every cafe. That saves so much time, no waiting, no circling around looking for a spot.”

— Michael Baart, Manager Taptechnology, Heineken

Suitable for technical service in busy city centres

Companies providing technical services to pubs and the hospitality sector in the busiest city centre areas recognise the limitations of a delivery van or delivery scooter. The Fulpra Triple provides access where other vehicles get stuck.

  • Technical service companies for the hospitality industry (beer tap systems, refrigeration)
  • Maintenance services for pubs and restaurants in city centres
  • Breweries with their own technical service
  • Facilities providers in busy entertainment districts

Frequently asked questions

Why has Heineken chosen the Fulpra in the Red Light District?

Delivery vans and microcars rarely, if ever, enter the Red Light District. As an e-bike, however, the Fulpra is allowed in, and the team can park briefly outside any café to hose down the kettles.

Does technical service equipment fit in the Fulpra Triple?

Yes, the Fulpra Triple’s load compartment offers sufficient space for the equipment needed to clean beer production systems and boilers on site.

Is the Fulpra suitable for use in busy nightlife areas?

Its compact size and manoeuvrability make the Fulpra suitable for use in busy, narrow city centre areas such as the Red Light District, where larger vehicles have limited or no access.

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